Axon takes their product development seriously. Their body cameras need to work, and they need to do so under stressful conditions. On the surface, product testing may not seem the stuff of giggles, but when we took a humorous approach here, people sat up and paid attention. (For some reason, this video really resonated in Europe. Why? You tell me.)
Writer/Director: Daniel Brockley | Director of Photography: Doug Sands | Editor: Erik Rich